ShuUemura just launched 15 shades of #MatteSupreme #liquidlipsticks today and I got all excited cos these are earth-based shades, so even the pinks and oranges have a little brown or neutral undertones in them to make them flattering on the skin. I lip swatch 5 of their star shades and share my thoughts on who I think they'd look great on: PK 02 - medium rose pink BR 01 - warm reddened brown OR 01 - burnt orange RD 03 - brick red WN 03 - black cherry These rouges are designed to go on like weightless liquid inks, and while they are not transfer-proof matte lipsticks, they are still long-wear and I do love how ultra-comfortable they feel. They will kiss of on your glass but still look pretty intact on the lips, although the center of my lips did not survive a full meal. Still, these are super easy to touch up in spots since they don't clump up or dry down with a strange texture.
They do set and go SLIGHTLY more brown than when first applied but don't worry cos they don't go 2-3 shades darker and more grey like some liquid lipstick formulas can.
My unexpected favorites was WN 03, the deep dark black cherry shade. Sneaked it on IG Story yesterday cos I fell in love with how dramatic but flattering it was.

Here is a quick run-through of their shades AND some footage from my first day of wearing!