I must have some traces of dragon blood in my veins, because the moment I saw Peter Thomas Roth's 24K Gold Mask, my jaw dropped and I latched onto it and wouldn't let go. It's not just how hypnotic the swirly, bouncy, iridescent gold gel is to look at. It's also the curiosity about colloidal gold and whether this product would really firm and smooth.
Now face masks don't always get me excited. They're mostly a hassle to apply and take off, and I usually prefer to invest in serums or creams that will not be washed away. But I have used and enjoyed quite a number of Peter Thomas Roth's anti-aging products, including Instant FirmX for temporary fine-line reduction, and that gorgeous, gorgeous Oilless Oil, which just makes skin feel like silk. So of course, the 24K Gold Mask was just something I HAD to try.
Gold itself, as far as I know, does not actually do anything to make your skin act or look younger. How these metals actually work in colloidal (solution) form is they serve as delivery catalysts for other active ingredients, speeding up effectiveness.
In 24K Gold Mask, the 3 main ingredients I see are quite simple really.
- Peridot (Magnesium)
Hyaluronic Acid and Glycerin are humectants, and they give this gel that sticky slippery texture, and that sensation of warmth when you rub it on. Humectant substances like glycerin and honey absorb and hold moisture, which also coincidentally traps heat. (As opposed to substances like alcohol, which vaporize and dehydrate, making the skin feel cool when applied.) Here, it helps to lock moisture into the top layers of the skin, smoothing and plumping.
Caffeine constricts blood vessels, which can quickly reduce redness and inflammation or the appearance of veins. It also is an effective diuretic, making cells shed excess water, so there is a temporary slimming and tightening effect. Recent research has also found that caffeine has antioxidant properties which can protect the skin from skin cancer.
Peridot is a semi-precious gem which contains high concentrations of Magnesium, which is the 4th most prevalent mineral in our cells and necessary for DNA repair and other essential functions. It's effective at reducing inflammation and oxidation in the skin, and significantly reduces the rate of oxidation damage our cells suffer.
So the colloidal gold in the formula, in my personal opinion, does nothing more than enhance the effectiveness of these three ingredients.
At SGD$158 per tub at Sephora, this is no drugstore mask, and after using it for a couple of weeks, I have to say I really enjoy it personally. But you have to be clear what its main benefits are, so that you're not disappointed. This is not the typical hydrating or purifying face mask.
- The slightly sticky colloidal texture can be hard to rinse off if you live in a hardwater zone. You might want to use a cloth dampened in warm water to wipe it off.
- This mask is not one of those fresh hydrating gel masks. It's a humectant mask and it almost feels warming on the skin. If you live in a warm climate or are using this in Summer, it will not feel "refreshing".
- Remember this is a diuretic mask. Instead of applying it to typical problem areas like the T-zone, I actually would recommend applying this to the fleshier areas of the face, like the cheeks, down around the jaws and down the neck. These are the areas which can benefit most from the draining, tightening effect.
Only after I read the ingredients did I realize it contained caffeine.
Now I use this as a regular "quick-fix" because it not only hydrates and smooths my dry skin, but also really helps to sculpt the face, especially around the jaw line. If you don't really need much firming or de-puffing, this mask probably won't benefit you that much. There are hydrating masks that cost less, and this is probably not for you.
As for the gold?
It doesn't really stay on the skin or impart any sheen or radiance that I noticed, so I'm not sure about the company's claim to "brighten". As far as I'm concerned, it's there to support the other ingredients. And for me to stare at.
And that's perfectly fine.
NOW - GIVEAWAY TIME!
Sephora Singapore is kindly sponsoring full-size tubs of the Peter Thomas Roth 24K Gold Mask Pure Luxury Lift & Firm Mask for 2 Makeup Box readers. Simply be signed in with a valid Google account (so I can contact you for details) and comment below to name one of the key active ingredients that helps this mask to work, and say why you'd like to win it. Winners will be picked on 8 Mar Sunday.
Winners will need to be in Singapore to redeem the prize from Sephora Takashimaya between 11-17 March.